FILM: Research into target audience

The target audience for shorts films are usually more of a smaller marker then a feature film this is due to the lack of advertisment. For my short film the specific target audience we aimed to attract was 15-30 year old females. This is because it's internet based therefore an younger audience are more familiar with modern technology, also the genre of the short film is a romance and these types of audiences are conventional are a romance film.

This would be our target audience, femals ages 15+ with easy, access to the internet.